Google Analytics
Next, you must add a new property to Google Analytics and get that tracking ID. With that ID, you’ll need to add a tag for Universal Analytics in the Google Tag Manager Container you set up for Union Hall.
Whether you're starting from a new Google Analytics account or an existing one, you need to create a Property. Start in Google Analytics for your new Union Hall property.
Add 2 Custom Dimensions for this property in Google Analytics.
Go to Admin > Custom Definitions > Custom Dimensions:
Adding these allows you to break your analytics into per site views if the local site doesn’t add it’s own code. Then add the 2 Dimensions.
1. Enter "Site Name" use the Scope “Hit” and mark as active.
Save, create an identical one for Site ID:
You should have something like the following when you’ve added both:
Tag Manager
Set up User-defined variable types for web
To create a new user-defined variable from Tag Manager > Default Workspace:
In the left navigation, click Variables.
In the User-Defined Variables section, click New (Figure 1).
Click Variable Configuration and select the data layer variable type. (Figure 2)
Enter configuration options for the selected variable type.
Figure 1.
Figure 2.
Figure 3.
- the variable. Use a naming scheme that is descriptive of the variable's function, e.g. "UnionHall Site ID." (Figure 3.).
- Set the Default Value by checking the box (Figure 3.), and filling in the Site ID & Site Name.
- Click Save.
- Repeat steps to add “UnionHall Site Name” user variable.
Add the Variables from the drop-down field:
Name the Variable “UnionHall Settings”, Click “Save”.
Navigate to the following directory: Tags > New > Name your Tag > Tag Configuration > Select Universal Analytics.
Put the Triggering value in using “All Pages” selection.
Name the Tag “Universal Analytics” Click “Save”.
Your settings for Universal Analytics should look like this:
Click “Save”.
Copy the Container’s numeric value from the URL. This value preceded by “G-” will be used to connect GA to GTM values.
Last Step: Navigate back to Google Analytics > Admin > Properties > Tracking info > Tracking Code, click “Connect Site Tags”:
Paste the Container’s numeric value that you copied from the URL in Tag Manager append this value to “G-” in the “ID of Tag” field and click “Connect”:
After windows are closed, it should look like this:
That’s it! You’ve successfully implemented Google Analytics through GTM into your Drupal website. It may take 24 hours to show traffic in some displays.
